Ladies,

As we are on the inside, so we look on the outside!


Clean, non-toxic beauty is a love language in our relationship with ourselves, a lifestyle through which we care not only for our outer beauty, but also for our inner health. This is non-toxic beauty: a whole, a holistic approach to well-being, a way to manifest our femininity without compromising our health. Do you feel it?

Clean = healthy

Did you know that currently, the European Commission is carefully studying the cosmetics segment, with a focus on endocrine disruptors, hair dye products, sunscreens, nanomaterials, perfume allergens and other dangerous, harmful ingredients that should no longer be found in our cosmetic drawer, in our kitchen, in our home?


There is already a lot of talk about endocrine disruptors, with a unanimous agreement on their negative health effects among researchers, doctors, and regulatory authorities. It's clear! We avoid them as much as possible – that's because they are so widespread and, most of the time, hidden among the ingredients or in the composition of the products we buy, use, or eat.


For example, did you know that metallic salts, especially aluminum, are some of the most common endocrine disruptors? Here's what the National Cancer Institute states so clearly: "Aluminum-based compounds are used as an active ingredient in antiperspirants. These compounds form a temporary 'plug' in the sweat duct that stops the flow of sweat to the skin's surface. Some research suggests that aluminum-containing antiperspirants, which are frequently applied and left on the skin near the breast, can be absorbed by the skin and have estrogen-like effects. In addition, it has been suggested that aluminum may have direct activity in breast tissue. Other research has also focused on parabens, which are preservatives used in some deodorants and antiperspirants that have been shown to mimic estrogen activity in body cells. Although parabens have been reported to be found in breast tumors, there is no evidence that they can cause breast cancer."


There is no beauty without health!


How can we talk about a beauty that potentially even costs us our health? For me, it's a contradiction, a trade-off with too high a cost! Yes, and the potential health problems associated with conventional antiperspirants and deodorants have been discussed for a long time, but they have remained the preferred option for many perhaps because they are accessible and perhaps because alternatives have not had effects beyond the scent of a few essential oils.


I understand you, but it's time to change that, with the certainty that we will feel safe and smell pleasant - whether we go to the gym, have an important meeting or simply take a walk in nature - without any health risks.


The new Salt & Stone deodorant


The new Salt & Stone deodorant with a unique formula, with sea algae extracts and hyaluronic acid, natural, aluminum-free, alcohol-free, paraben-free, dye-free, which neutralizes unpleasant odors with the help of probiotics for 24 hours, is here for us.

How clean, how beautiful, how healthy, with only 3 key ingredients: sea algae extracts, probiotics and hyaluronic acid.

Let's inform ourselves, read product labels carefully and make conscious, responsible choices! Let's enjoy clean, healthy beauty together, alongside brands that authentically care for us, for our health and the planet, let's invest and increase the demand for such offers! Oh, I can't wait to tell you more about the wonderful mission of this new brand in our portfolio, a unique alternative in Romania!

Until then, think about it, how do you define beauty? For me, it's truly a holistic approach to well-being. As we are on the inside, so we look on the outside!

Hugs,
Angelina